Comme des Garçons was founded in Tokyo in 1969 by Rei Kawakubo, and has built an international reputation for breaking rules, challenging beauty standards, and rethinking the purpose of clothing.
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Comme des Garçons
Uniform of the Unconventional
Helmut Lang
Radical Minimalism
Helmut Lang was founded in 1986 by Austrian designer Helmut Lang, whose career began in Vienna. While the brand originated from Lang’s Austrian roots and early work in Vienna, it became closely associated with New York after relocating its headquarters there in the late 1990s. Today, Helmut Lang remains a New York–based fashion house, combining its Austrian heritage with the urban, progressive spirit of New York City.
